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| Project |
The Standard Hotel
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Location
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New York City, New York/USA |
Industry
| Hotel chain
| In cooperation with
| EMI Eastern Millwork Inc.
Jersey City, New Jersey/USA |
Project type
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Highlight Bar
Fitting of four suites |
| Services performed |
Technical development
Production
Logistics |
Manufactured
elements |
Highlight Bar on the 18th floor:
- Counter elements
- "Bar Tree"
- VIP lounge
- Wall cladding
- Service station
- Beverage service station
Exclusive suites
- Wall/ceiling panelling
- Lounge areas
- Sink cabinet
- Kitchenette
- Barrier-free (ADA)
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| Planning and construction phase |
18 months |
Special features
US hotel chain “Standard“ run by hospitality visionary André Balaz, who has built a reputation for his extravagant design style, opened a new location in New York.
Purism meets naturalness
Commissioned with the interior design of four exclusive suites here we kept the interiors of two suites in clear-cut, high-gloss white while the other two suites captivate guests with a natural concept in mahogany.
We are also responsible for the sophisticated bar layout in the form of a tree. The exclusive bar on the top floor has already become a highly sought-after location for photo shoots. For instance, the campaign photos for “Jimmy Choo for H&M“ were shot here with the bar “made by Hoffmann Interior“ featuring in the background.
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Curious?
For further information on this project go to:
 Schaufenster 01|2010
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Standard Hotel